WufWuf
Since it was founded in November 2018, Wufwuf, a monthly subscription box for dogs, has been based out of Big Yellow Self Storage in South West London. The business operates out of a 400 sq ft unit, large enough to house the wide variety of different dog treats and toys that it sends a to its 1,500 subscribers every month.
Although Wufwuf is only just over a year old, it has seen significant growth, which Big Yellow has been able to support. The business has already upgraded the size of its storage space twice, thanks to the flexibility of Big Yellow. With one of the Wufwuf goals being to achieve 10,000 subscribers this year, its already looking towards acquiring a second unit at Big Yellow.

Wufwuf isn’t CEO and Founder Umut Ilhan’s first venture into dog subscription boxes, as he also founded Turkish service Havhav in 2017. Having seen huge success and become Turkey’s largest subscription box business, he chose to move to London and tackle the UK market. Umut said:

Working out of Big Yellow has truly helped our business thrive and the staff at Big Yellow are like an extension of the Wufwuf family. They are able to accept packages on our behalf when none of our team are on-site, as well as providing us with a handy forklifting service when our stock is delivered.

The Wufwuf team did consider renting its own warehouse when they started the business, but they quickly realised that Big Yellow provided them with an affordable alternative. It has all the facilities they need to store, package and ship the boxes each month, as well as WIFI and printing capabilities meaning that the team can be semi-operational inside the space.

Umut commented: “The space at Big Yellow is at the core of our company and we’re able to operate lots of areas of the business here, from packing our boxes to having meetings and signing on new investors. We’re really proud of the growth that the business has made over the last year, and Big Yellow has definitely played a large role in that.”
For more information on our storage units, please visit: www.bigyellow.co.uk
For more information, visit www.wufwuf.co.uk